21-23 August 2019

Our Marketing Campaign

The show organisers operate a series of all year round marketing activities and promotional campaigns to generate the widest publicity for ASIAN ELECTRONIC GAME & AMUSEMENT EQUIPMENT EXPO and attract the greatest number of target buyers to visit the show.

  • E-mailing and direct mailing of promotion leaflets and invitations to target buyers in Thailand and all nearby ASEAN Southeast Asian countries including electronic game & amusement equipment Importers, Distributors, Agents & Dealers, Big Shopping Malls, Electronic Game & Amusement Centres, Leisure Theme Parks and Children’s Play Houses, etc.
  • Advertising in prominent electronic game & amusement equipment-related trade magazines and newspapers in Southeast Asia, as well as online banner adverts at major relevant portals and trade association websites, particularly in Thailand and CLMV (Cambodia, Laos, Myanmar & Vietnam), plus promotion on popular social websites (Facebook, Twitter, WeChat, Yandex, VK, etc.).
  • Our professional call centre to personally telephone target visitors in Thailand and Southeast Asian countries to introduce the show and invite them to come visit.
  • Promotion and distribution of buyer registration cards and promotional materials at the major international electronic game & amusement equipment trade fairs:
    • Fun Asia Expo (Aug 2018) (Jakarta, Indonesia)
    • GTI Asia China Expo (Sep 2018) (Guangzhou, China)
    • GTI Asia Malaysia Expo (Dec 2018) (Kuala Lumpur)
    • ATRAX Int’l Amusement, Attraction, Park & Recreation Industry & Services Exhibition (Dec 2018) (Istanbul, Turkey)
    • PARX Japan Theme Park Expo (Dec 2018) (Tokyo, Japan)
    • IAAPI Amusement Expo (Feb 2019) (Mumbai, India)
    • AAA Asia Amusement & Attractions Expo (Mar 2019) (Guangzhou, China)
    • CIAE Guangzhou Int’l Game & Amusement Exhibition (Mar 2019) (Guangzhou, China)
    • TPAE Guangzhou Int’l Theme Parks & Attractions Industry Exhibition (Mar 2019) (Guangzhou, China)
    • DEAL Dubai Entertainment Amusement & Leisure Show (Mar 2019) (Dubai, UAE)
    • GTI Asia Taipei Expo (May 2019) (Taipei, Taiwan)
    • Wuhan International Game & Amusement Fair (May 2019) (Wuhan, China)
    • G2E Global Gaming Asia Expo (May 2019) (Macao, China)
  • Listing the show details in international trade fair calendars (both print and online media).
  • Liaison with press and media channels to generate special media coverage, feature articles, advertising and press releases for the show
  • Lining up with trade associations of the related industries in Thailand and Southeast Asian countries to bring and organise buying groups to the show
  • 24/7 promotion at the expo’s official website: www.aegaee.com.